iPod2 Royal Oak MI

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Apple Store Somerset
(248) 822-0081
2800 W Big Beaver Rd.
Troy, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Apple Store Twelve Oaks
(248) 344-7100
27518 Novi Road
Novi, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Apple Store Woodland
(616) 940-7011
3195 28th Street, Suite D114A
Grand Rapids, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Apple Store Briarwood
(734) 780-2471
100 Briarwood Circle
Ann Arbor, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Pepperl & Fuchs
(248) 398-7335
2301 E 4th St
Royal Oak, MI
 
Apple Store Partridge Creek
(586) 840-0500
17360 Hall Road, Suite 181
Clinton Township, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Apple Store Twelve Oaks
(248) 344-7100
27518 Novi Road
Novi, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Apple Store Somerset
(248) 822-0081
2800 W Big Beaver Rd.
Troy, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Apple Store Partridge Creek
(586) 840-0500
17360 Hall Road, Suite 181
Clinton Township, MI
Services
Design/Publishing, Video/Multimedia, Web Solutions/Internet, Carry-in Service (Mac Only)

Standard Electric Co
(989) 356-4521
1055 Crittenden Dr
Alpena, MI
 

iPod2

POSITIVE FEEDBACK ONLINE - ISSUE 10

apple

iPod (follow-up)

as reviewed by Danny Kaey

ipod.jpg (36104 bytes)

   

The iPod is a rockin’ device. As I outlined in my review (see Issue 8 ), the reasons are simple: It’s a tiny device, smaller and slimmer than a cigarette box. It’s also lightweight, super easy to use, sexy, and best of all, it sounds great (depending on the type of compression utilized). Since my review was posted, several milestones have occurred that I felt need to be addressed.

The biggest one was that a few weeks back—ahead of schedule—Apple released iTunes for Windows. This may not seem like a big deal, since Apple has released Windows software (Quicktime, etc.) in the past, but what marked this event was that it was a full release of the software, which means that you get the identical experience on both platforms AND that Apple managed to tie in about 95% of the computer population to their online music store. Can you say increased revenue? During Steve Job’s speech at the event, he mentioned that they expect about 100 million downloads by next April. Topping it off is a multi-million-dollar exclusive advertising promotional deal through Pepsi for free music downloads. iTunes was slightly updated as well, mostly the user interface and some minor tweaks.

Second, and most important to audiophiles, is that with this release of iTunes for Windows, PC users now have full access to all the treasures of the iPod, namely the ability to encode and copy CDs in full resolution through the supported AIFF file format. You can now make 1:1 copies of your digital music collection, transfer them to your iPod, and listen to them in full-rez either through headphones or your music playback system. AIFF omits some indexing and database-related information to shrink the storage space of a song or album, but don’t be fooled—it does not employ any music data reduction a la MP3 or AAC. The net result is a full copy of your CD stored on your computer, then easily managed through iTunes for use on your iPod. Apple has afforded us an amazing amount of flexibility here. We are not dealing with a proprietary audio format player; instead, the iPod is a de facto storage device for different types of information. Let me be clear that Apple users have had access to this full-resolution encoding all along. What makes this so important is that Windows users now have access too.

Of course, the burning question is: How does it sound? Very good. In fact, it sounds SO good that most of the time I can’t figure out whether I am listening to CD or iPod playback. I catch myself saying "Ah yes, CD for sure," only to realize that I have been listening to the iPod. To go into detail regarding differences between the two formats would be pointless—there aren’t any to speak of. The differences are so minute and inconsistent that I cannot put a finger to them with any consiste...

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